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AI for non-technical founders.

You leave this course with a working AI system installed on your business, in a repo you own. Not another course you watched: a scored baseline on day one, a running system and handover doc by week six.

Who it's for

This is built for one specific kind of founder. If that's you, the rest of the page will feel obvious.

You lead a team that uses AI

Your engineers or ops people are already using Claude, ChatGPT, Cursor, or n8n. You sign off the work but you can't honestly evaluate it. You want to fix that without becoming an engineer.

You're done with the surface-level stuff

You've read the LinkedIn posts, joined the free communities, watched the demo videos. You can run a prompt. What you don't have is a system that runs your actual work, built on your actual context, that survives the next model release.

You want a system, not a subscription to advice

You're tired of collecting frameworks you never install. You want to finish something: a baseline score that moved, workflows that run every week, and an asset you keep when the course ends.

What you get

Small cohort. Your real business as the build material. One human you can actually ask.

  • A scored baseline of your current AI setup. Day one, before anything changes. The same score is re-run at the end, so you see exactly what moved. Improvement measured, not claimed.
  • A private GitHub repo you own. Set up in week one from my template, mirroring the system I run my own practice on. Your voice file, workflows, and role definitions live there. Yours after the course. Yours if you leave. Yours when the tools change.
  • 6 weekly live build sessions. Principles arrive as short videos before each session, so live time goes on building with your real business data, not watching slides.
  • One 1:1 session with Nick. 45 minutes, focused entirely on your business and your team.
  • A 30-day handover document. The maintenance loop that keeps the system working after the cohort ends: what to check weekly, what to prune, when to escalate. A system that needs its installer is a failed installation.
  • Materials you keep. You keep access to the course content after the cohort ends. New iterations get pushed back into the same place.
  • Optional add-on: extra 1:1 sessions. If one 1:1 isn't enough, you can buy additional sessions at a cohort rate. Most students don't need this.

The six weeks

Every week ends with something committed to your repo. By week six the repo is the system.

  1. Week 1: Baseline. Score your current setup across the six-category diagnostic. You know your starting point, and so do I.
  2. Week 2: Voice. Codify the things you check when you rewrite AI output into a voice file and an evaluation rubric. Output that sounds like you, measured instead of vibes. Your 1:1 with Nick happens this week.
  3. Week 3: Context. Connect your highest-leverage knowledge store, live on the call. The hour a day of re-pasting context disappears.
  4. Week 4: Workflows. Tune the jobs you delegate every week into reusable workspaces. Build the first one together live, then two more on your own, each scored against your rubric.
  5. Week 5: Archetypes. Write role definitions for the AI colleagues you haven't hired: a job description, escalation rules, and a quality bar for each.
  6. Week 6: Activate and hand over. Re-run the diagnostic, see the before and after, write your 30-day handover doc. Graduate with the system running.

Early-bird price

Cohort 2 onwards£3,500Price goes up after the pilot.

Limited to 10 places in the first cohort. Waitlist members get first refusal.

If you go on to an AI Brain Sprint within 30 days of finishing, your £2,250 course fee is credited against it. The course pays for itself if you upgrade.

Join the waitlist

Name and email gets you on the list. No spam, no sales sequences with seven follow-ups. When the cohort opens, you'll hear from me directly.

You can unsubscribe with one click at any time. I read every reply myself.

Common questions

Do I need to be technical?

No. You will not be writing code. You will be installing a working system on your own business with guidance at every step: connecting the knowledge you already have, tuning the workflows you already run, and writing role definitions in plain English. If you can organise a shared drive, you can do this.

There's a lot of free content teaching AI systems. Why pay for this?

The free communities and published methodologies are genuinely good, and you should read them. What they give you is method. What this course gives you is installation: a scored baseline of your setup, live build sessions on your real business data, a 1:1 with an operator who runs these systems inside real companies, and a repo you own at the end. The gap is between studying the method and leaving with the machine running.

What happens when the AI tools change?

The system you build lives as plain files in a version-controlled repo you own. From there it deploys to today's surfaces, Claude skills and project instructions, and re-targets whatever comes next. When a vendor changes the rules, you redeploy. You don't rebuild. Read the framework for the full portability argument.

What time zone are the calls?

Calls run on UK time (GMT/BST), scheduled to be workable from Europe, the UK, and the East Coast of the US. Exact times are confirmed with the cohort before kick-off. Every live call is recorded for anyone who can't make it.

What platform is this on?

Course content is delivered through a dedicated learning platform. You get an account on day one and keep access after the cohort ends. Live calls run on Zoom or Google Meet. The 1:1 session is booked through Cal.com. Your system lives in your own private GitHub repo, set up in week one from a template.

What if I miss a live call?

Every live call is recorded and posted to the learning platform within 24 hours. You can submit questions in advance if you know you'll miss one, and I'll answer them on the call so the recording is useful to you.

Can I get a refund?

Yes. If you complete the first week and decide it's not for you, email me before the second live call and I'll refund you in full. After that point the content and 1:1 prep are already in your hands, so refunds are at my discretion.